Friday, 04 December 2015 20:45

'Volez Voguez Voyagez'

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Louis Vuitton's new Malletage bags are inspired by the trunks of yesteryear Louis Vuitton's new Malletage bags are inspired by the trunks of yesteryear Picture by Patrick Demarchelier

Last week marked the opening of a wonderful exhibition by Louis Vuitton at the Grand Palais, “Volez, Voguez, Voyagez – Louis Vuitton”. The exhibition runs from December 4 2015 until February 21 2016.

Sensitively curated by Olivier Saillard, this exhibition retraces Louis Vuitton’s great journey from 1854 till today, through depictions of the Maison’s founding members and those who create the Louis Vuitton of tomorrow.

The Grand Palais was constructed in 1900 during one of the most spectacular Universal Exhibitions in Paris which welcomed 48 milllion visitors.

At this turning point of the century, George Vuitton was in charge of organising the entire section dedicated to "Travel & Leather Goods".

The Louis Vuitton booth, surprisingly in the shape of a merry-go-round, presented the Maison’s most innovative luggage and elegant bags and was the centre of attention.

"Louis Vuitton has always been at the avant-garde of creation. More than a century after, if Louis Vuitton remains at the helm of fashion, it’s because we continously inspire ourselves from the past while anticipating trends of our times.

"For this exhibition, Olivier Saillard has immersed himself in the archives of our Maison to decode its secrets. He delivers a fresh vision of our past, present and future", says Michael Burke, CEO of Louis Vuitton.

The thematic journey, conceived and designed by Robert Carsen, navigates through nine chapters, opening with the absolute symbol of Louis Vuitton: an antique malle [trunk].

An innately modern design, it foresaw what were to become the Maison’s emblematic codes and epitomised Louis Vuitton’s audacious spirit.

The exhibition presents objects and documents from Louis Vuitton’s Patrimony as well as a selection of pieces lent by Palais Galliera, Musée de la Mode de la Ville de Paris.

The nine chapters are:


I. THE TRUNK OF 1906, an innovative design
II. WOOD, a gateway to freedom.
The roots of the Louis Vuitton house
III. THE CLASSIC TRUNKS, a catalogue of refined canvases, shapes and locks
IV. THE INVENTION OF TRAVEL:
- The rise of yachts, a taste for cruises.
The inauguration of the Steamer bag
- The motor cars, speed at one’s fingertips
- The train, outbound travel
V. THE ABSENT HOUR, fine writing in line with Louis Vuitton
VI. THE PORTAIN TRUNK,
a conversation with art
VII. ECCENTRIC/CURIOUS TRUNKS.
Gaston-Louis Vuitton’s antique personal collection
VIII. FASHION AND BEAUTY
- Beauty essentials, fine fragrances,delicate jewellery boxes
- Celebrity luggage. Superstar trunks
- Elegant dandies, the men of today.
Examples of masculine luggage
- Fashion and design, a mirrored present day
IX. THE MUSIC ROOM.
Special orders, dreams are made of these

A section dedicated to craftsmanship closes the exhibition.

About Louis Vuitton
Since 1854, Louis Vuitton has brought unique designs to the world, combining innovation with style, always aiming for the finest quality. Today, the Maison remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine “Art of Travel” through luggage, bags and accessories which were as creative as they were elegant and practical.

Since then, audacity has shaped the story of Louis Vuitton. Faithful to its heritage, Louis Vuitton has opened its doors to architects, artists and designers across the years, all the while developing disciplines such as ready-to-wear, shoes, accessories, watches, jewellery and stationery. These carefully created products are testament
 to Louis Vuitton’s commitment to fine craftsmanship.

Text and pictures provided by Louis Vuitton. Main picture by Patrick Demarchier. For further information: www.louisvuitton.com

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