Tuesday, 15 November 2016 14:04

The smell of inspiration

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Blanche Immortelle Blanche Immortelle Pictures provided by Bacher & Co

Atelier Cologne is the first maison de parfum which creates pure perfumes that are inspired by Eau de Cologne itself. Founders Sylvie Ganter and Christophe Cervasel gave birth to this new olfactive family in 2009, calling it "Cologne Absolue".

"For the first time citruses are blended with the most precious natural raw materials for perfectly balanced creations and exceptional lasting power," the maison claims.

South Africa was introduced to this beautiful range of Cologne Absolue at a function in Sandton City when Atelier Cologne brought out their international trainer and a range of colognes and treatment lines to South Africa.

Liz Ferrett, formerly with Stuttafords, and dubbed "The Fragrance Queen" on social media, liaised with Bacher & Co who are the distributors for the range.

Guests were invited to try the perfumes, which included the lighter range of delicious Orange Sanguine (so perfect for a sizzling Johannesburg summer's day), Bois Blonds, Vanille Insensée, and Rose Anonyme and the more opulent, heavier scents of Silver Iris, Blanche Immortelle and Oud Saphir. Each chose their favourite and were treated to a personalised engraving of their name on their bottle's leather casing.

One of the hallmarks of Atelier Cologne is its personalisation: not only does this extend to engraving the leather case for each customer's bottle of perfume but their website allows potential clients to explore the range and customise it to his or her own personality. Mine came up with Pomelo Paradis, Jasmin Angelique and Mandarine Glaciale: this personal touch made me feel very special!

Today Atelier Cologne has opened stores in Brooklyn, New York, Paris (jn the Marais and Rive Gauche districts) and Hong Kong. Each boutique has a signature Venetian blue store front combined with raw brick walls and is furnished with industrial worktables, lamps and stools, as well as engraving machines sourced from vintage French and American factories.

In South Africa Atelier Cologne is  stocked exclusively at Edgars Sandton, Mall of Africa and V&A Waterfront.

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The smell of inspiration
Atelier Cologne is the first maison de parfum which creates pure perfumes that are inspired by Eau de Cologne itself. Founders Sylvie Ganter and Christophe Cervasel gave birth to this new olfactive family in 2009, calling it "Cologne Absolue". ...
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